Navigating the 2025 Wave of US State Privacy Laws: What Businesses Need to Know Now

With 2025 marking a pivotal year for data privacy in the United States, businesses must prepare for a rapidly evolving regulatory landscape. This blog provides a timely, practical guide for organizations facing new state privacy laws coming into effect this year. We will highlight the unique provisions of the Tennessee Information Protection Act and the Minnesota Consumer Data Privacy Act, both effective in July, and offer actionable compliance tips for businesses operating across multiple states.

Summary of New State Privacy Laws in 2025

In 2025, eight states are rolling out new privacy laws, each with its own effective dates and unique approaches. This trend reflects a shift towards stricter data governance and expanded consumer rights. Businesses must stay informed about these changes to ensure compliance and protect consumer data effectively.

Spotlight on Tennessee and Minnesota

The Tennessee Information Protection Act, effective July 1, and the Minnesota Consumer Data Privacy Act, effective July 31, introduce specific requirements and compliance obligations. These laws differ from existing frameworks like the CCPA and GDPR, emphasizing the need for businesses to adapt their data protection strategies accordingly.

Compliance Strategies for Multi-State Operations

For businesses already compliant with CCPA/GDPR, making incremental adjustments rather than wholesale changes can be a practical approach. Updating privacy programs, especially regarding sensitive data processing and consumer complaint response, is crucial for maintaining compliance across multiple states.

Enforcement and Risk

With the expected surge in enforcement actions, particularly around sensitive data and consumer rights, businesses must take proactive steps for risk mitigation. This includes regular audits, employee training, and robust data protection measures.

Looking Ahead

Beyond Tennessee and Minnesota, other states like Maryland are also introducing new laws in 2025, with ongoing legislative momentum. Staying ahead of these changes is essential for businesses to maintain compliance and protect consumer trust.